Art, Design, Media and Floristry at Newcastle-under-Lyme Collge




Thursday 21 November 2013

Students compete for design prize

Fashion students at Newcastle-under-Lyme College (NULC) are competing to follow in Laura Ashley’s footsteps in a competition celebrating the top designer’s 60th anniversary.

Students studying the Extended Diploma in Fashion were tasked with a five week live brief project inspired by ‘natural forms’ and Autumn 2013 fashion trends. The students created three accessories: a neck scarf, head scarf and tote fabric bag using a variety of printing techniques including heat transfer, heat press printing, stencilling and surface design.

Jay Dyer, Curriculum Leader for Fashion at NULC, said: “Projects like this allow the students to gain the essential skills needed in the fashion industry.  They’re given a brief which they then need to see through from inception to completion; they’re tasked with designing, creating samples and exhibiting the final garments all within a set time frame and then being judged by industry professionals.”

The students’ designs will be judged by Gilli Craig, Manager of the Newcastle-under-Lyme Laura Ashley store.  Laura Ashley is celebrating its 60th anniversary and the student design project links to the famous Laura Ashley ‘Pelham scarf’.   The Pelham scarf is a hand printed scarf and the first design by Laura Ashley made on her kitchen table in 1953. The ‘Pelham scarf’ is back in store to mark the 60th year anniversary of the iconic designer.

The students’ designs will be exhibited at the College’s M.A.D.E here shop where Gilli Craig will judge the student work and choose a winning design.  Gilli will announce the winning design at the M.A.D.E here shop during a small celebration event on Friday 22 November at 10am.
Jay added: “We’re delighted that Laura Ashley wanted to be involved in the project and acknowledge the importance of supporting young up and coming fashion designers.”

The work will remain on display at the College’s M.A.D.E here shop in Newcastle-under-Lyme town centre during the town’s Christmas Light Switch On this weekend with a selection of items available to purchase.

M.A.D.E Here, which stands for Media, Art and Design Enterprise, is situated in the Lancaster Buildings opposite the Guildhall in Newcastle town centre.  The shop features authentic handmade gifts, artwork and bespoke products from students, artists and makers connected to the College.  M.A.D.E here is open Tuesday and Wednesday from 10.00am – 4.30pm and Thursday to Saturday 10.00am – 5.00pm.

To find out more about M.A.D.E here visit www.nulc.ac.uk/madehere or search for shopmadehere on Facebook and Twitter.

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